Outrageously Dependable Web Banners Launch
December 23, 2008
Be among the first to see Interstate’s digital ads and hear a sample of our radio show sponsorships!
Interstate Batteries is making a powerful impression on battery customers with our “Outrageously Dependable’ ad campaign! Digital banner ads are launching on millions of computers, mobile phones and wireless PDAs right when the cold weather hits across much of North America.
In addition, Interstate is sponsoring Strong Start of the Week, a weekly feature mentioned live on three top radio programs including The First Team with Steve Czaban, Out of Bounds with Craig Shemon and James Washington and The Drive with Chris Myers and Sean Farnham.
We’ll also have Interstate Batteries sponsorship mentions that are read live on Car Talk with Click & Clack, NPR’s popular weekend show, and daily traffic updates and road reports on 600 radio stations across the U.S.
In addition to the Power Inside TV commercial, consumers will see weather-triggered mentions tailored to conditions developing such as winter storm warnings or icy road conditions on the Weather Channel and other programming.
