Interstate History & Milestones

In more than 65 years of delivering the most trustworthy power source to the world, Interstate Batteries crossed quite a few milestones.

The Early Years

In the spring of 1950, John Searcy began selling and delivering car batteries to wholesalers in the Dallas-Fort Worth area from the back of his red Studebaker pickup truck. After two years, Searcy founded his new company and named it the Interstate Battery System.
He based his business on high principles: offer the best-quality product, provide impeccable service and treat the customer with respect.

The Nationwide System

By the 1980s, Interstate Batteries distributorships served auto repair shops in every American state. Today, you can even find our distributors in Canada, Latin America and China. Our product line also expanded to include commercial, marine/RV, motorcycle, snowmobile, golf car, wheelchair, lawn & garden, and alarm system batteries.

Leaders in the Battery Industry

Retiring in 1978, John Searcy left the company in the hands of current Chairman Norm Miller. In the following years, Interstate Batteries transcended from regional powerhouse to a household name in automotive batteries.

For 13 years, Interstate Batteries sponsored and hosted the Interstate Batteries Great American Race, which took vintage car owners and their vehicles on a two-week, cross-country rally. Along with drawing car lovers and headlines, this nationwide event opened the door to other marketing opportunities, such as advertising on the Paul Harvey news radio show, national TV commercials and sponsoring champion fishermen Guido and Dion Hibdon.

In 1990, Norm’s brother Tommy Miller became Interstate Batteries’ President and C.E.O., while Norm remained Chairman of the Board.

The same year, Interstate Batteries stepped into what would become one of the hallmarks of the automotive battery brand: NASCAR racing. Interstate Batteries became title sponsor of Coach Joe Gibbs’ new Winston Cup team in 1992, winning the prestigious Winston Cup Championship in 2000.

In 2004, Carlos Sepulveda took the helm as President and CEO and continued the legacy of the Interstate Batteries culture, ensuring our customers receive the best product and the most Outrageously Dependable® service.

Today, we’re proud of our 65-year-old legacy and look forward to the next chapter in our history as President and CEO Scott Miller leads Interstate Batteries to become the first choice in sustainable battery solutions in every community we serve.

Fast Facts Timeline


Award-winning Company


“Top 100 Places to Work,” 8 years in a row, Workplace Dynamics; The Dallas Morning News

Top 150 Workplaces, National Top Workplaces

“Fit-Friendly Worksites” Platinum Award, American Heart Association

Hearts of Texas “Corporate Service Award,” Volunteer Center of North Texas

“Partnership in Excellence” Platinum Award, Toyota Motor Sales

“Pinnacle of Performance” Platinum Award, Toyota Motor Sales

“Our Link to Success” Excellence Award, Toyota Motor Sales

“Our Link to Success” Platinum Award, Toyota Motor Sales

Supplier Excellent Award, Subaru

Silver Alliance Supplier, Vulcan Materials Company

Vendor of the Year for 1999, NationaLease

Most Valued Partner, KIA Valued Partner Program

American Honda Premier Partner, Honda Motor Company

Outstanding Supplier, Toyota Motor Sales

 

best places to work top 100 Best Places to work top 100 2014, 6 years in a row

best places to work top 150 Top 150 National top workplaces