Distributor Tom Honnold of Meridan, Idaho, gets a lot of mileage out of his co-sponsorship of the Payette County Fair and Rodeo in New Plymouth. His Interstate banner pops up in great photos like this one snapped during the fair in mid-August. But while others haul their banners down at the fair's end, Tom leaves his up year-round. In fact, it's been hanging for five years. Tom scouted out the location for the banner and says it is very visible for most of the many activities held there throughout the year such as 4H club activities, band competitions, horse shows, bull riding and riding club events.